Asahi UK, the super premium beer business, will have a new managing director from January 2018 as current MD, Gary Haigh retires at the end of this year.

Having helped grow brands such as Peroni Nastro Azzurro, Pilsner Urquell and St Stefanus, Haigh will be succeeded by Asahi UK Sales Director Tim Clay.

Haigh has overseen Asahi UK operations since 2011 and was instrumental in the sale of its Woking based business from SABMiller to Asahi Group Holdings in 2016.

During his tenure, the UK business has achieved record revenues and profits year on year and has become the UK’s leading super premium beer business.

Overseeing the Woking based business for over six and a half years and leading a workforce of nearly 200 employees, Gary led initiatives such as The House of Peroni, Peroni Piccola, Peroni Gluten Free and Peroni Ambra.

Tim Clay joined the UK business as Sales Director in 2013. Prior to joining Asahi UK, Tim was the UK On-Trade and Wholesale Sales Director at ABInbev.

Commenting on his departure, Gary Haigh said: “I’m delighted to be handing over the reigns of the business to Tim Clay who has been a key part of the team and achieved outstanding results during his time as Sales Director. It’s been fantastic to work with the company at such a critical time of its evolution and see how the brands have grown to be such an integral part of the premium British beer landscape.”