GP BATTERIES UK has announced new team appointments to deliver renewed marketing and growth.

Adam Stent has joined as UK Business Development Manager from Audi where he was a Business Manager, and has over 10 years of experience in sales management.

In the newly created position of UK Marketing Manager, James Tuck has joined from Haynes Publishing Group PLC, where he developed the brand’s digital offering.

Sam Avery has joined as eCommerce and Digital Marketing Coordinator for Europe.

Sam helped kickstart GP Batteries UK’s online initiative, before moving across from digital agency Salesupply.

GP Batteries UK Managing Director Gareth Wheller said: “The UK is a key market for GP Batteries – but it’s also a highly competitive, mature market.

“That means it’s been a great achievement to grow the business here while the wider global business is also making good progress.

“We have restructured the UK team in the last 12 months to have a more targeted approach towards sales growth, brand awareness and wider marketing. We have a specific focus on online sales to complement our offline business.

“GP Batteries’ products can be found in many of the UK’s leading retailers and we look forward to continued growth towards the busiest time of year around Christmas.”