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    Epicurium add new VIT HIT Sparkling range to their healthy drinks

    Epicurium have added the new VIT HIT Sparkling range to their healthy drinks category.

    Available in three flavours (£1.49 RRP) and each can contain less than 40 calories, free from added sugar, sweetened instead using stevia.

    Actively marketed towards everyday health, the range offers Independent Retailers further opportunity to embrace the growing wellness trend in their drinks fridge. All VIT HIT drinks are low in sugar and calories, providing 100 per cent RDA of eight essential vitamins all fused with the goodness of natural tea.

    “Consumers are looking for innovation in soft drinks and today’s ranges are the antidote to the standard same old drinks fridge. Retailers really need to embrace the new wave of adult soft drinks, low & no, and health boosting ranges,” said Michael Ratheram, Customer Engagement Manager at Epicurium.

    To supplement the launch, Epicurium are running a 20 per cent promotional discount on the range for the rest of the month of March.

    For more information please visit www.epicurium.co.uk/vithit

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