Energy gum brand Blockhead secures listings with MFG, Booker and Costcutter


Energy gum brand Blockhead has announced three new partnerships with major national retailers MFG, Booker Retail Partners, and Costcutter.

Blockhead is also further bolstering its store portfolio with an increased stock across Holland & Barrett stores nationwide, as well as new listings with 21 university outlets across the UK, including University College London and Warwick university.

Launched three months ago, Blockhead debuted with big name brands from Morrisons’ entire supermarket portfolio and WHSmith, through to Ocado and Amazon.

With the latest retail tie-ups, Blockhead’s products will now be available at more than 2,800 retail outlets nationwide.

Danny Lowe, founder & director at Blockhead, said: “The additional retail partnerships are testament to the quick consumer buy-in of Blockhead as a product, and the function it serves. Our aim is to always provide quality products, and it’s great to see both consumers and retailers excited by the product.”

Lowe added that the brand will announce further expansion and retailer listings shortly.

The brand has two variants, Blockhead Energy gum and Blockhead Vitamin gum, offering an energy and a vitamin-rich option for consumers. Both are available in 10-piece (£1.99 RRP) and 5-piece (£1.20 RRP) packets depending on the retailer.