Cotswold Fayre explores packaging free product range for 2020

The dedicated refillable zone at the Botley Road Waitrose store in Oxford. Photo: Waitrose & Partners

Fine food distributor Cotswold Fayre said it is exploring options for a new product range to cater to the growing demand for packaging free products.

Paul Hargreaves, chief executive, said he expects to see huge expansion in this area in 2020.

“Retailers believe that there will be a faster and more intense drive for products with more environmentally friendly packaging and indeed more packaging-free areas for retailers. Currently many retailers are installing these for pulses, nuts, cereals and other dry goods, but I imagine more categories joining this trend,” he said.

As for veganism, which has been a huge trend in 2019, Hargreaves said the growth in this category would be driven by plants rather than meat-substitute products.

“For those who eat meat, there will be a demand for better quality cuts, whilst at the same time using more of the animal. We know that premium suppliers of meat are experiencing a spike in sales, so the is a trend set to continue,” he said.

Hargreaves also cautioned that the gin bubble could burst in the next year, as sales of gin start to slow. He said rum products, coconut rum in particular, might now come to the forefront.

Frozen is one area he expects the sales to grow and wants to expand.

“Quality frozen products have helped to widen the category with many brands getting involved. In 2020, Cotswold Fayre will continue to develop its chilled offering and will look to increase our reach and frequency of delivery with this, as well as possibly adding frozen to our offering,” he said.

Hargreaves said CBD is one area to watch for in the new year.

“I don’t honestly know if CBD will take off in 2020, it may be a little too early for the speciality sector, but it’s certainly one to watch,” he said.

Sleep products would see greater traction with larger retailers getting involved in the trend, he added.

Brexit, now extended to January 2020, could generate more demand for British products, Hargreaves noted.

“Of course, if these use European products these may be a little harder to come by… but it will all depend on the outcome.”