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Bicuits & Cakes

Bicuits & Cakes

Bicuits & Cakes

Maryland Sugar Free Cookies

Burton’s launches Maryland Sugar Free Cookies

Burton’s Biscuit Company has announced the launch of Maryland Sugar Free Cookies, driving the agenda on sugar and calorie reduction further in the sweet biscuit...
nairn's

Nairn’s Oatcakes enters convenience sector with new price marked packs

Leading oatcake brand Nairn’s is creating packaging especially for the wholesale and convenience channels with the introduction of its first ever price marked packs. With more...
Wagon Wheels

Burton’s launches Wagon Wheels singles

Burton’s Biscuit Company is set to introduce individually-wrapped Wagon Wheels single packs, a new, on-the-go format aimed specifically at the convenience channel. The launch follows...
McVitie’s

pladis unveils McVitie’s new Halloween and Bonfire Night line-up

Global snacking company pladis has launched a range of Halloween-themed cakes and two Bonfire-themed cakes in the UK under McVitie’s brand. The Halloween range includes McVitie’s Jaffa Freaky cake...
Burton’s Biscuit Company

Biscuit brand Wagon Wheels gets a new variant in Teacakes

Burton’s Biscuit Company is adding a new product to one of the leading biscuit brands of the UK, with the launch of Wagon Wheels Teacakes. The NPD...

Mr Kipling launches new limited edition Roald Dahl themed range

Premier Foods is launching a brand new, limited edition Roald Dahl themed range with a fun fuelled on-pack promotion this summer. Rolling out from May...

Focussing on connections, McVitie’s £10m brand campaign targets youth

McVitie’s has launched Friday (March 9) a new £10 million master brand campaign focussing on the issue of loneliness and the importance of connections....

belVita unveils new products and brand refesh

Leading healthy biscuit brand belVita is re-energising the breakfast biscuits category with new launches and a brand refresh. Mondelēz-owned brand is set to launch belVita...
Aryzta readies Christmas line-up

Aryzta readies Christmas line-up

Leading in-store bakery specialist Aryzta Food Solutions has unveiled its new Christmas range. The 15-strong line-up comprises a variety of savoury and sweet options,...

Bahlsen relaunches Messino as Luxury Jaffa Cakes

Bahlsen, the family-run biscuit company, is relaunching two of its indulgent treats with new brand names and packaging. First Class and Messino will now be...