NEWS International has increased the cover price of The Times weekday edition from 90p to £1, accompanied by a pro rata increase in the 25 per cent retail margin to 25p. The price of The Sun weekday edition, in the Granada TV region only, has increased from 20p to 25p. The cash margin that retailers receive remains at 6.956p, equivalent to 23.2 per cent of the standard 30p cover price.